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LinkedIn 104 - for Organizations & Event
                        Promoters.

Targeted Audience:  Leaders of non-profit, charitable groups and professional associations.  Typically these professionals are focused on attracting members,  communicating with them and event promotion.

Objectives:
  1. How can LinkedIn help you attract members, communicate with and serve them?
  2. Choosing a LinkedIn Group or individual profile.
  3. How LinkedIn facilitates event promotion?

What We'll Cover:
  1. The Advantages of LinkedIn Groups.
    1. Managing members, sub-groups, moderators.
    2. Engaging Discussions; Sharing News & Jobs.
    3. Communicating with ease.
  2. The Advantages of a "personal" profile.
  3. Strategies for attracting prospective members.
    1. Search Industries, Companies and People.
  4. Promoting Events.
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